Featured Seller - Sugarcube Design

Your first name, and your store name?

Corinne from Sugarcube Design

What part of the world are from?

New York City

What does customer service mean to you?
I think communication is so important. Having great items listed in your shop and shipping out orders on time is essential, but I find that the things buyers appreciate the most are the little extras like a message to let them know their package is on its way or a personal note tucked in with their purchase.

What is your most memorable experience with a customer?

I had one woman that I did a custom order for a while back that was just wonderful to work with. We had a great time designing everything just the way she wanted it, and it all came together so nicely in the end.

What sets you apart from other sellers who are selling similar items?

If I don't absolutely love a design, if it isn't something that would catch my eye, I won't list it. Everything I have in my shop is something I'm very enthusiastic about. And I think my enthusiasm for my shop shines through to my customers. It's contagious!

How did you learn the skills that make you successful today?

I think everything I've done in the past, from my web design experience to my self-employment as a freelance illustrator to working for someone else in an office setting have all contributed to what I do today. They've all contributed a different set of skills, none of which I could do without today.

What is your goal for the next year?

My goal for the next year or so is to start using some of my current designs, as well as creating some new ones, on a wider variety of goods. I would like to begin screenprinting my designs onto things such as linens, pillow covers, and tees and maybe even open a second shop to showcase them all.

What keeps you motivated when sales are slow?

When things are busy, it's easy to get caught up in the business aspect of things like shipping and listing items. So when things are slow, I take use that time as an opportunity to create and try out the new designs that have been bouncing around in my head for a while.

What do you do to attract new clients and encourage repeat business?

I'm always looking for new ways to attract new clients, and I'm especially happy to try out any new geeky thing that comes along to facilitate that. Things like blogs, Twitter, Flickr are all great things to take advantage of. Of course, you can't discount basic things like handing out your business card to everyone you meet, or ensuring that your first-time customers enjoy the experience so much that they return again and again.

If you could share one piece of advice with someone who is considering opening their own store of handmade items, what would it be?

It's really simple, but great photos and clear descriptions are essential. If you don't have a great storefront, people are going to move on to the next shop without even taking a good look around.

Do you have a current promotion or contest you'd like to share with our readers?

Yes! Right now, I have a great new line of cd sleeves that I'm very excited about. To promote them, I'll be sending a free set of matching mini-notepads with each set of cd sleeves purchased.


Thanks Corinne for being our featured seller!

Please visit Sugarcube Design at http://sugarcubedesign.etsy.com

Featured Seller - Flapper Doodle

What part of the world are you in?

New Jersey

What does customer service mean to you?

Customer Service is very important to me. I try to include a little free gift with each order, along with a handwritten, personalized thank you note. Every time I get an order, my heart just lights up with joy, knowing that somebody out there likes my art enough to pay for it! So when I pack their order, I want to try my best to let them know how much their order really means to me.

What is your most memorable experience with a customer?

A really nice woman who knew me from my outdoor art shows wanted to purchase some prints from my etsy store-- but had never used etsy or paypal before. Rather than taking me up on my money order/check offer, she was determined to learn how to do the transaction on the internet. I sent her step by step instructions, and stayed online near my computer while she proceeded through the checkout and registration process in case she needed help. She was so incredibly excited when she made it through! She said I helped her finally make it into the 21st century. I was so proud of her!

What sets you apart from other sellers who are selling similar items?

I think that my illustrations are unique from others because of their style and subject matter. I don't know how many other people have drawn 1920's flappers playing hula hoop!

How did you learn the skills that make you successful today?

I'm self taught, so lots of trial and error! (oftentimes more error than trial..)

What is your goal for the next year?

I'd love to spend more time painting and drawing, and I would love it I had enough etsy sales that I could cut back on the number of outdoor art fairs I have to do.

What keeps you motivated when sales are slow?

The art. If you concentrate on sales alone, it's really easy to get depressed, and second guess your artwork. Just ignore the sales, and keep going. Having a cute, affectionate cat to comfort you when sales are slow helps, too!

What do you do to attract new clients and encourage repeat business?
I have a blog (http://www.flapperdoodle.blogspot.com), post my images on flickr (http://www.flickr.com/kategabrielle), and constantly renew my items on etsy. I've also started a new advertising campaign called "Six Degrees of Flapper Doodle." In each order I send out, I include a little packet that includes Six Degrees instructions & a sheet with 6 lines on it. Each time a customer gets six friends to sign up for my mailing list or blog, they get a free mini print! Word of mouth is the best form of advertising.

If you could share one piece of advice with someone who is considering opening their own store of handmade items, what would it be?

Have a very unique, well crafted product, and take good pictures. If you are selling original 2D artwork, have good high quality scans or photos taken in natural sunlight with no timestamp.

*SPECIAL OFFER FOR OUR BLOG READERS*

Enter code MINIFLAPPER in the checkout, and get a free mini print of your choice with any purchase of an 8" x 10" print. Please indicate with mini print you'd like.

Thanks for sharing your artwork with us Kate! We've never seen artwork like yours before and it is quite interesting. Black and White prints are so popular and classic, coupled with a lovely vintage spirit, we have no doubt your prints will sell very well!

Visit Flapper Doodle at http://flapperdoodle.etsy.com

Featured Seller - Works In Progress

What part of the world are you in?

I just recently moved to the Lake Norman area in North Carolina. I had spent the previous eleven years growing up in Maryland.
I miss it sometimes and I am still getting adjusted to my new home, but on those hard days I just look out the window at the beautiful lake and remind myself that this is a new beginning for me. Plus, the weather has been much nicer! ;)

What does customer service mean to you?

Making sure that you create a good product that your customers will enjoy and you do what you can to ensure that it all arrives safely and in a timely manner. Also that your items meet your customers' expectations based on what you wrote in the descriptions and then the accompanying photos. And if for some reason a customer is unsatisfied, you work with them to resolve any issues.

What is your most memorable experience with a customer?

Someone bought a pair of my pearl cluster earrings and loved them! She left very sweet feedback and sent me a nice message saying how happy she was with her purchase. That kind of thing always makes you feel good about what you are doing! :) And since I am still starting out with my business, each sale is so important in building my brand and I am very happy with each one!

What sets you apart from other sellers who are selling similar items?

My youth. People are always surprised to find out that I have taken all of this on at age 18!

How did you learn the skills that make you successful today?

In school I was always a hard-working student, and good grades were very important to me. The discipline I learned from that help me now to manage my time and my business effectively. I have also always been a very observant person and my attention to detail definitely helps in my creations and my art.

Do you have any formal training in your craft?

I really loved my art classes in school and I have always enjoyed the creative aspects of projects. Mostly though I am self taught and I have learned a lot from my own research and not necessarily from a class. Right now I focus on my art photography, but in school all my classes were about drawing and painting. I did take a computer graphics course where I learned some editing skills that I continue to use today. And I use the lessons about composition from my drawing classes when I am taking photos. It’s important to be able to take what you have learned and apply it to new things and extend your lessons into real life.

What is your goal for the next year?

I would like to focus on expanding my enterprise and really start to make my mark on Etsy. I also hope to steadily increase sales and continue to create quality pieces and jewelry that I myself would like to wear. One big goal for me is to make the front page of Etsy; that would be a dream come true!




What keeps you motivated when sales are slow?

I just have to remember that especially right now in this economy people are not shopping as much, that this is true for a lot of sellers and it isn't just me and it doesn't mean I do not have a good product.


What do you do to attract new clients and encourage re-occurring business?

I use various social networking sites to help promote my shop and get my name out there. I often venture into Etsy chat too and give out my handmade business cards to the people I meet. I also wear jewelry I have made for myself out and about, so people can see my product. And then if anyone comments on them, just hand out a card! :)


If you could share one piece of advice with someone who is considering opening their own store of handmade items, what would it be?

It would have to be the need to be patient. There are so many sellers and shops out there in all the online venues that it is easy for yours to get lost among them. So you just have to stick with it and never quit promoting and working on your shop. Success doesn't happen overnight and we all need to remember that. Rome wasn't built in a day! ;) So you also need to make sure that you have adequate time to be able to devote to your business, otherwise it might get pushed aside in favor of more pressing matters.

Admin Comment: Wow! Kelsey you are wise beyond your years my dear. I wish I knew that I wanted to get into running my own business when I was in high school, it would have definately helped guide my choices for college. Remember to celebrate and never lose your creativity and artistic talent! Your designs are beautiful and we are so thrilled to have you as our youngest Featured Seller on "I MADE THAT!"

Please check out Kelseys shop, Works In Progress, located at http://worksinprogress.etsy.com for a beautiful selection of handmade jewelry pieces, as well as art prints.